AWAKE: Arts & Wellbeing As a Creative Business and Future Livelihood
AWAKE: Arts & Wellbeing As a Creative Business and Future Livelihood” project aims to explore the intersection of arts and wellbeing from the perspective of creative business and future livelihood. By spotlighting emerging collaborative practices between arts and wellbeing.
In short, the purpose of the AWAKE project is to research, identify and analyze,:
1) access and barrier points in the health & wellbeing sectors for artists and creative professionals
2) case examples where artists and creative professionals have been able to create business and livelihoods for themselves, especially connected to the health & wellbeing sectors.
Based on this study, the project consortium will produce, organize and disseminate
A) one Casebook,
B) three online Masterclasses,
C) one online Bootcamp,
D) one hybrid Round-table Discussion
E) one Final Closing Event.
Now, we are asking you initially, if you and your operations and cases could be studied and interviewed during 2024 and 2025? The AWAKE project consortium would be especially interested in finding out 1) if you have identified access or barrier points for collaboration in the health & wellbeing sectors for artists and creative professionals (for yourself or someone else) and 2) if you could provide a case example of artists and creative professionals having been able to create business and livelihoods for themselves, especially connected to the health & wellbeing sectors.
Stay tuned as we embark on this transformative journey, promoting future solutions for holistic wellbeing and economic sustainability for both – the cultural and health sectors!
AWAKE Project goals are:
– Map access points of cultural workers in the health sector through survey and expert interviews and analyze results and conclude needs analyses.
– Perform a benchmarking of best practice examples of business practices in arts & wellbeing cooperation.
– The team members will examine at least ten best practice examples of existing art-and-wellbeing models on such criteria as quality, innovation and costs (criteria will be further developed by all project partners together) and 1) selecting five best practice examples to be further explored in the capacity building masterclasses and 2) presented in the casebook (with interview, in-depth insight).
– Create one roundtable for art and wellbeing practitioners, as well as invite representatives from the health sector to elaborate the conclusions of needs analyses.
– Create a high-quality, needs based content for capacity building events (three masterclasses, one bootcamp).
– Encourage knowledge sharing and discussion:
1) among project partner consortium organisations
2) among stakeholders of creative, health sectors, intermediaries and policy makers.
– The project partners together will develop a list of health sector innovators and experts that can contribute to the project, initiate a discussion with these experts about the access points of culture and creative sector professionals to the health sector and perform a small-scale survey to identify access and entry points of artists to work in health sector.
– The project partners together will analyse the results of interviews and surveys and conclude identifying common access and entry points for the artists to work in the health sector + and additional information related (barriers of cooperations) and more.
– The project partners will organize a public hybrid roundtable with health, wellbeing and creative and arts sector professionals with the topic of needs for capacity building and access of creative professionals to the health sector for the creative sector representatives, who are (or are willing to start) cooperation (in a business model) with the health/wellbeing sector.
– The team works together on the content development of a series of 3 masterclasses, that are based on the findings of the needs analysis, access point analysis, roundtable event and five good practice samples. Content is tailored to address (at least) three different topics that are important for the primary target group (artists creatives working in the sector or willing to take first steps).
The Masterclasses and their supportive materials will be later placed online, partly translated (English-French), and available for people Interested in developing their creative businesses.
Our goal is to create avenues for entrepreneurial ventures and business prospects within this dynamic field. The work on the implementation will span over two years until November, 2025.
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Contact us if you have any questions regarding the AWAKE project!